Throughout the episode, Anderson goes undercover at various gyms. Connect with Axia on Twitter or tell us what you think in the comments below."It's harder than it looks." Take a sneak peek at tomorrow's episode of #UndercoverBoss now. Lisa has worked for Axia since December 2013. She specializes in business and technology PR. Lisa Goldsberry is a blogger for Axia Public Relations with more than 15 years of public relations experience. If you have the influence in your company to help your boss get on the show, keep it a closely held secret and have the boss contact our company.
Īxia Public Relations has been successful in getting national television exposure for its clients and CEOs on Undercover Boss and elsewhere. And if it doesn’t, there are still ways you can replicate the experience. If your company fits these qualifications, you can apply. Currently, eligible businesses must have more than 500 employees, more than $100 million in revenue, and a willing boss who agrees to give up approximately 10 days of his or her time for filming. This criteria is flexible if the company has a great story and the boss has a good reason for wanting to go undercover. The show does have several criteria for the companies featured on the show. And companies that made lasting adjustments as a result of appearing on the show and having conversations with employees.Ĭan any company be part of Undercover Boss ? There have also been bosses who gave more. While, as a condition of the show, bosses must agree to give up to $200,000 in rewards to employees, the emotions are truthful. You’ll be pleased to know that these occurrences are the real deal. Viewers of the show love to see the bosses humbled by their experiences or watch regular, front-line employees affect change in their organization. By and large, making a good show is what it’s all about.Īre all those enlightening, heartfelt moments genuine? If that story somehow corresponds to something in the boss' past, that’s even better. After all, with cameras rolling, why would anyone disparage their company, mistreat customers or reveal their most intimate pain to a total stranger? The truth is that the producers look for people with a good story and tough circumstances. Some people believe that the show’s producers choose only the most naive employees to participate. Employees who get fired for inappropriate behavior are actually fired. While the Undercover Boss producers do plenty of scouting beforehand to decide who will participate, the resulting situations are entirely sincere. The bosses are not told in advance in which department they’ll be working or what they’ll be doing so that their experiences and reactions are authentic.ĭo the participating employees face real consequences or is it all for show? Making someone who sits behind a desk wearing a business suit every day scrub a cesspool is shocking and entertaining. The show’s producers want the bosses to see all facets of their company, and at the end of the day, it’s all about what makes good television. Why do the bosses always have to perform the dirtiest, hardest or most menial tasks possible?
UNDERCOVER BOSS HOW TO
Axia Public Relations has success in getting companies on Undercover Boss, so we can give you the lowdown on the process, separate fact from fiction and show you how to achieve the same benefits for your company. And, the CEO has a chance to reward these staffers with something they genuinely need.
Along the way, bosses learn what it’s actually like to work at their companies and the challenges their employees face. Undercover Boss provides a good way for top executives to get the inside scoop on their organization and affect true, necessary changes. Many may wonder, “Do the unsuspecting employees really not know?” and, “Even with the disguise, why don't they recognize the CEO of their organization?” It begs the question: How undercover is Undercover Boss ? Millions tune in to the hit CBS reality show Undercover Boss. Employees think that cameras are filming because the undercover boss is part of some kind of contest. The boss of a large corporation dons a disguise to get honest feedback from employees about what’s really going on in the company. Axia Public Relations uses its success with the show to give you the facts
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